Article 8 min read Alina Lavrinenko, Head of Design 20 Apr 2018 Does UI/UX Design Quality Matter for the App Success Business • Design • Media • Mobile App Development • Technical Support • IT Strategy & Consulting • CPO Your business success completely depends on the level of quality of the software solution you provide. This is a well-known fact: your web application, the company’s website and social media marketing are the main engines of your success. However, if we dive deeper into the topic, what processes lay in the basis of the client’s choice? What motivates a random visitor to become a satisfied customer? We have carefully analyzed all the impacts and identified the reasons. Visiting your website for the first time, a potential customer pays a lot of attention to the user interface. If it is user-friendly and appealing, your chances to build cooperation with this Internet user rise. Otherwise, a person just leaves without even noticing your offers and products. However, UI design is not the only thing that draws attention. There is another vital thing called user experience (UX). This component of your web solution is responsible for the quality of the interaction between the user and the software. In this article, we will review the importance of the high-quality UI/UX design to your website. So, keep reading and implement the best practices for your business! 4 vital facts about UI/UX design The additional attention and effort should be devoted to user experience and user interface design. These factors influence customer choices greatly, and thus need to demonstrate impeccability and the highest level of quality. Take a look at the following compelling points: You have 10 seconds to catch the visitor’s attention, so you can do it only by demonstrating remarkable design; Smooth and seamless interaction with the user allows advertising the services or products, encouraging a purchase, and user experience is at the core of this all; Profitable design based on a well-defined set of colours can cause positive thoughts and build the best impressions about your application; Nice interface and brilliant performance are the engines of increasing your profit. Here, at Jelvix, UI/UX design is our love and passion. We have been working on them for many years, so we are aware of all the specifics when it comes to creating impeccable solutions for your business. However, the better you understand the core of the UI/UX design, the clearer understanding of their importance will be. What is UI/UX design? UI and UX are the website components that are supposed to provide simple interaction, engagement and satisfaction. User interface does not even need to be explained additionally. As it is clear from its name, this is the design of any software interface, including applications, extensions, websites, etc. The interface needs to look as modern and trendy as possible to push the user to the next step. The next step is browsing the website and getting acquainted with the UX. User experience process ensures and reflects website usability. This component can be powerful enough to multiply user satisfaction and is responsible for seamless access to all of the website elements. The website can be convenient and pleasant only due to the carefully designed UX. When working on UI/UX design, the following main factors need to be taken into account: target audience; your products or services; the user’s mood while visiting your website. The process is quite simple. In order to find more customers you need to make a remarkable first impression. UI and UX are responsible for making the best impression possible, and the more you know about your products, the more you understand your audience, their needs and preferences, the better user experience you can provide them with. The key purpose of every business is its profit. So, user experience and front-end design can build the array of satisfied customers that keep coming back to you, recommend your services to friends and family, and promote your business. ? Learn more about the latest graphic and web design trends. User experience and interface design with Jelvix Our Jelvix team applies cutting-edge technologies and devotes our skills and expertise to your app development, and we achieve the best results. Your opinion and success matter to us, and we continuously work towards your business goals and the future user satisfaction with the final product. Competent Consultation Before the start of the development process, we listen to your requirements and wishes closely. Our specialists give you the competent tips, and we define the future project plan together. After you get the full information about our future cooperation and project development, the decision is made. Creative Mock-Up We build a mock-up of the application according to the project needs and your own preferences. The team improves it till the complete impeccability and your full satisfaction are reached. Marvellous Design Our designers start to implement the pre-built approved idea and make the glorious interface into a reality. Together with a team of skilled developers, they bring a software solution for your business to life. Amusing User Experience We continuously look after the user experience, test it and apply the best practices to your application. Seamless user experience is our priority. Swift Launch The launch of the project takes place within the shortest time possible. We work fast and focus on the quality. With Jelvix, you will be satisfied with both aspects.